NEWS / 2018 YEAR OF ULTRA VIOLET

2018 - Year of Ultra Violet

“Inventive and imaginative, Ultra Violet lights the way to what is yet to come” - Pantone, 2018

The colour trending guru’s over at Pantone have declared that the “Colour of the Year 2018” is Ultra Violet 18-3838 - a deep blue-based purple intended to inspire “experimentation and non-conformity”.

History

In the history books purple has been synonymous with royalty, dating back from Roman times through the middle ages and even the present with the British Royal Family. Purple dye was difficult to produce which made it extremely rare and sought after, it limited the colour it to the upper classes of society. This led to Purple becoming a symbol of status among ruling classes around the world, from Queens, Kings, Emperors and Rulers.

Cultured

Purple also has a rich history in popular culture. The colour is renowned for artistic expressionism, from Jimi Hendrix ("Purple Haze") to Prince ("Purple Rain"). In his own words, Prince said, "purple rain pertains to the end of the world and being with the one you love and letting your faith guide you through". Similarly, in Alice Walker’s novel "The Color Purple" purple became a symbol of freedom and furthermore great beauty.

Contemporary

In Asian cultures, the colour purple holds great significance in the realm of spirituality. Promoting strength in one’s physical and mental being. In this vein, Pantone opted to select Ultra Violet as their “Colour of the Year 2018”.

in 2018 our lives are incredibly hectic and in the day-to-day we lay mindfulness to the wayside. It has been shown that tones of purple like Ultra Violet have a “spiritual quality”. Often, meditation spaces often use purple lighting due to its ability to encourage thoughtfulness and peace of mind.

Interior Design

Whether you choose to use Ultra Violet sparingly or in abundance, Below is a compilation of how Quantum2 integrate Pantone 18-3838 into our work. This demonstrates that with a strong creative vision, we can create an interior that serves it purpose.


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